New Episodes Weekly — and yes, it’s all about your storytelling.
This podcast is for creative business owners who know they’re good at what they do…
but still feel awkward talking about it online.
The ones who don’t want to shout, chase trends, or turn their Instagram into a sales pitch — but do want to be recognised, remembered, and booked by the right clients.
Think less “marketing lecture,” more pop culture meets practical storytelling.
Like sitting down with a coffee, rewatching your favourite show, and suddenly realising:
Ohhh. That’s why this works.
What the podcast is about
At its core, The Storytelling Studio is about using storytelling to grow a creative business — without losing your personality, your values, or your mind.
Each episode breaks down how stories actually shape connection, trust, and buying decisions, using familiar pop culture moments (TV shows, films, music, brands you already love) as a way to make marketing finally click.
No jargon. No hustle sermons. No “just be consistent” nonsense.
What we’ll be talking about
You can expect episodes covering things like:
✨ The 4 storytelling styles — Main Character, Connector, Strategist, and Firestarter — and how each one sells differently
✨ How to talk about your work without sounding cringey, salesy, or like everyone else
✨ Why some brands feel magnetic (even when they’re not shouting)
✨ How to turn your story, values, and perspective into a clear brand message
✨ Content ideas that feel natural to you, not forced by the algorithm
✨ Pop culture breakdowns that explain marketing better than most business books ever could
Think:
Friends teaching connection,
Barbie explaining brand alignment,
Marvel showing us long-game storytelling,
and the kind of “aha” moments that make you want to open Notes immediately.
How this podcast will help your business
By listening, you’ll start to:
- Feel more confident talking about your work and your value
- Understand why certain content works – and how to recreate it in your own way
- Build a brand that feels recognisable, human, and aligned
- Attract clients who already trust you before they enquire
- Stop blending in and start owning your story (without performing for attention)
In other words: marketing will feel lighter, clearer, and more you.
Your storytelling style isn’t just something you use occasionally – it’s something you build with.
And this podcast is here to help you do exactly that.
